How One Homeowner Earned $20,000 In 8 Weeks
How One Homeowner Earned $20,000 In 8 Weeks
Homeowner and Market
David’s home on Plum Island Massachusetts, a newly rehabbed luxury 3-bed oceanfront cottage, sought out customized full-service management in order to maximize the potential of his property while allowing him to be completely hands off. David loves using the home himself, so he only wanted to rent out his property for the months of August and September (1 “high season” month and 1 “shoulder season” month).
After speaking to a few property managers and realtors, David decided to use locally-based Seacoast Vacation Rentals due to their experience, customer satisfaction and proven track record of maximizing the income from their properties under management. Seacoast Vacation Rentals provides professional photography and creates online listings for all of their properties. They provide linens, towels, soaps and other essentials for all guests. They adjust the rental rates to take advantage of high demand and low demand seasons. They adjust the minimum nightly stays requirement to enhance the occupancy rate at properties. They coordinate, schedule and cover the costs of all cleanings when guests check out. And they have reliable tradesmen and maintenance people on call in order to keep the property well-maintained. David wanted a property management company that focused on short-term vacation rentals where he would not have to micromanage vendors or guests. After extensive research, he turned to Seacoast Vacation Rentals. Seacoast Vacation Rentals was the perfect full-service property management company that could handle all of David’s needs.
Goals
Managing a short-term rental requires a lot of time, technology and expertise, so David partnered with Seacoast Vacation Rentals as a full-service property management company with his goals in mind:
Turn over management of rental easily and with complete peace of mind
Maximize income from property in August and September
Maximize exposure of property / Superior marketing
Protect home from parties and unruly guests
Provide memorable experiences for guests, attain 5-start reviews and generate repeat guests year-over-year
The Results
Seacoast Vacation Rentals took over the management of David’s property and immediately began booking quality guests. David wanted to use a property management company that had a robust revenue management strategy; Seacoast Vacation Rentals adjusts prices to match demand.
In the two months of August and September, David earned net income of $20,000 (after Seacoast Vacation Rental’s management fee) and he returned to his home on October 1 cleaner than when he left it.
David was interested in Seacoast Vacation Rentals’ superior marketing strategy and his property is now ranked in the top percentile among it’s peers on AirBnB and HomeAway. Furthermore, his property gets exclusive exposure on Seacoast Vacation Rentals social media platforms and monthly newsletter.
David was concerned about the potential for his high-end property to draw parties which can often cause damage. Seacoast Vacation Rentals ’quality control measures allows David to be worry-free.
Seacoast vacation Rentals’ team of professional cleaners ensures that David’s home is clean and ready for each guest. The photo verification process confirms each clean so that David and Seacoast Vacation Rentals can be assured the clean was completed. This level of assurance and transparency enhances the overall experience for Steve and his guests. David is using Seacoast Vacation Rentals again in 2020, he has several repeat guests and as of February 1 he is already 72% booked (5 months in advance of his first 2020 guests).